Pay Per Call Local Ads by Chitika
Chitika has recently introduced Pay Per Call Local Ads. The trigger of these ads are not the clicks but when the visitor calls to the specific advertiser. According to Chitika, advertisers are more keen on paying for calls rather than clicks. They are ready to pay anything between $2-$20 per call. That’s a great thing for publishers as we never get that kind of revenue by clicks. It’s actually a win-win situation for both the advertisers and the publishers as advertisers too have good probability of selling a product when a visitor calls them. It’s the customization which counts in advertising these days.